Our journey with Princes Square
Princes Square is Glasgow’s leading specialty shopping & dining destination, with an unrivalled mix of high street brands, designer labels, boutiques and outstanding bars, restaurants, coffee shops and cafés. We started working with Princes Square in 2013, after winning a pitch to work as their Creative Agency on all things branding.
Christmas is a project in itself with Princes Square and each year the planning starts in July! Martyn took the iconic peacock that features on the building and started sketching out some ideas for the 2016 Christmas campaign.
After the campaign, the client loved the symbol so much that it sparked interest for an overall brand update. All brand materials such as social graphics, internal wall prints and branded products featured the new brand. It really captures the elegance, style and lifestyle that represents Princes Square and their customers.
Showcase of The Branding Process
Take a look at this video created by Martyn to really showcase how the brand evolved from the peacock feature on the building.
With Princes Square we were able to create a range of designs for different forms of print across the seasonal campaigns from posters and fliers to large wall art pieces. Another video created by Martyn that shows how the brand works in line with seasonal campaigns can be seen below. Elements can be drawn together to create clear themes, tied together with the brand.
Below are some examples of the standard of creativity that we deliver at SHINE. We can support you with bringing order to an existing brand or creation of a new one and the same approach can be applied to digital. Perhaps your website is not performing the way you want it to? Set us a challenge and let us impress you.
Distilled in conjunction with Award Winning Dunnet Bay Distillers, (Rock Rose Gin) this special & unique blend brings together the best ingredients from around the Torridon area.View Project
The Lovat is the only 4 star, 3 rosette hotel in Loch Ness. This award winning eco-conscious hotel is a beautiful Victorian building located in the loch-side village of Fort Augustus, in the heart of the Scottish Highlands. We offer excellent accommodation and unforgettable Loch Ness views.View Project
Angus Soft Fruits
Angus Soft Fruits are the ‘berry specialists’ - They are a leading supplier of berries to UK and European retailers. They were looking for us to freshen up their branding, without steering too far from their original brand, and a new website that would represent what they do to their customers.View Project
Our work with this Highland Hotel covers all client facing marketing as well as full digital management.View Project
Macsween is a third generation family company established as a butchers shop in Edinburgh in the 1950's. The company has passed down through a family of natural entrpreneurs. Following in our Grandfather and father's footsteps we are passionate about making the best tasting foods, prioritising environmental sustainability and recognising the importance of our people and place within the community.View Project
With over 30 years’ experience at the forefront of quality inspired developments in some of Scotland’s most desirable locations Westpoint Homes has undergone considerable growth over the years but remains committed to those core values that have long underpinned our success, taking pride in everything we do whether building homes to the highest possible standards or taking extra special care of each and every customer.View Project