Princes Square Branding Project
Sometimes we give clients something they didn’t even know they needed..
Whilst working on the Christmas campaign, Martyn developed the iconic iron peacock into a feature for Princes Square.
Working with Princes Square since 2013, we know how important Christmas time is for them as a business. The Christmas campaign is always a huge project in itself with the planning and thought process starting as early as July last year!
Martyn sketched out some ideas, getting inspiration from the signature peacock figure that proudly features on top of the iconic Buchanan Street building.
The sketched evolved into an elegant, stylish but traditional symbol of the peacock and this was set to feature as part of the Christmas 2016 campaign.
From campaign posters, to internal wall signs and promotional materials, the brand went on everything.
After the campaign, the client loved the symbol so much that it sparked interest for an overall brand update as it really captured the elegance, style and lifestyle that represents Princes Square and their customers. It was incorporated into all existing material such as social graphics, internal walls and signs and some branded products were created too.
It became the official Princes Square brand!
Since then, the brand has been featured across different seasonal campaigns such as Valentines Day, Mother’s Day, Easter and Father’s Day so far. You can have a look at our Princes Square Portfolio page to see more of the project and some of the campaigns!
Below are some examples of the standard of creativity that we deliver at SHINE. We can support you with bringing order to an existing brand or creation of a new one and the same approach can be applied to digital. Perhaps your website is not performing the way you want it to? Set us a challenge and let us impress you.
Westpoint approached us as they wanted a fresh modern website that matched the quality of the homes they sell. As we had worked with them on a number of projects prior to the website we had a clear understanding of where they wanted the site to be.View Project
Links House Hotel at Royal Dornoch
5 star award winning luxury accommodation & fine dining with the charm, grace and elegance of the world’s finest boutique hotels, adjacent to the 1st tee at Royal Dornoch Golf Club.View Project
Headhunting for the medical technology sector. Established in 2001, bringing a specialist understanding of medical technology. Snedden Campbell brings something different to your candidate search: an exceptional mix of medtech knowledge, experience, and the skill to spark candidates’ interest in an opportunity they never knew existed.View Project
Distilled in conjunction with Award Winning Dunnet Bay Distillers, (Rock Rose Gin) this special & unique blend brings together the best ingredients from around the Torridon area.View Project
In Scotland 55,000 people are affected by epilepsy. Children and older people are most at risk of developing this common serious neurological condition but anyone can develop epilepsy at any time, and eight people a day in Scotland do.View Project
The Torridon Digital Project
We have now been working with The Torridon for over 5 years and have developed and improved their digital presence to keep up to date with web trends. Last year it was decided that it was time to build a new Torridon site that moved away from the restrictive content model we had initially built to something more flexible and that has the ability to utilise screen space better on both desktop and mobile.View Project