SHINE nominated for Scottish Design award

We are delighted to announce that our work for Orroland has been nominated for a Scottish Design Award. It’s exciting to be listed among so much great work in the brand identity category, alongside some of Scotland’s best agencies.

Having joined the SHINE team recently as someone with experience in marketing, rather than design, I decided to get to know our team better and what it is that excites them about their work here. I started off by chatting to Kieran Reilly, our Head of Design.

When we talk about branding, we talk about the bridge that connects product and customer through the medium of sensory interaction.

We recently caught up with our head of design, Kieran Reilly, to chat about the real importance of design in the modern era and why he has so much passion for it.

The drinks industry is one of the most complex, diverse and expansive industries in the world, and in Scotland, the industry is now worth over £6 Billion. With a new gin in Scotland popping up every week, the chance to stand out, grows ever smaller.

Whether it’s been large hotel resorts or smaller boutique hotels, we work hard to understand their ideals and values and from there, begin to assemble the building blocks to create their revitalised Design & Digital presence. As technology advances, it has become apparent that online users are increasingly impatient with day to day activities. This…

As we bounded towards our 20th year in Business, it was felt that a refresh for both our brand and website was needed to reflect where the business was and where it was heading.

The Enchanted Company: A look behind the scenes at our latest rebrand and website launch, showing the stages we go through when creating a new brand.

January is off to a flying start and we have some exciting new project coming up. Our latest client, Enchanted Forest & Friends, are going to be getting a “brand new” brand and we can’t wait to see where this project will take us.

The Torridon was keen to create their own-brand of whisky and asked us to design some options for them. We came up with three ideas and put it to their customers to see which design they preferred. Now it’s your turn, which is your favourite design?